1. What does CRM uses in order to help a company improve business relationships with customers?
Correct Answer is : It uses data analysis
2. What's the purpose of using CRM?
Correct Answer is : To retain customers
3. When was the first open-source CRM system developed?
Correct Answer is : In 2004
4. Who introduced the first open-source CRM system?
Correct Answer is : SugarCRM
5. What's the purpose of strategic CRM?
Correct Answer is : To develop a customer-centric business culture.