Take as many assements as you can to improve your validate your skill rating
Total Questions: 5
1. The online presence, which comprises the different forms of online media controlled by a company, is also known as:
Correct Answer is : Owned media.
2. A digital marketing strategy is needed to provide consistent direction for an organization's online marketing activities. A good digital marketing strategy must:
Correct Answer is : Involve the selection of strategic options to achieve digital marketing objectives and create sustainable differential competitive advantage.
3. An online value proposition is a statement that reinforces an organization's core proposition in relation to its online offering, which must be different from the offline offering and from those of:
Correct Answer is : Competitors.
4. What action is NOT related to managing consumers' fears and phobias:
Correct Answer is : Define a competitive price.
5. We CANNOT consider as a social media platform:
Correct Answer is : Social events, such as shows and parties.