Marketing interview questions

Marketing interview questions

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Total Questions: 5

1. What are the activities that form a part of the marketing mix.(the 4ps)

Correct Answer is : Product price promotion place

2. What is a market segment?

Correct Answer is : When a market is broken down into smaller groups!

3. What is the four processes of a product life cycle?

Correct Answer is : Introduction growth maturity decline

4. Why are brand names used?

Correct Answer is : So you can define product

5. What is the prcing called when it starts high then goes low.

Correct Answer is : Skimming

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