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Director, Product Marketing - Intelligent Automation (remote)

In United States

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Director, Product Marketing - Intelligent Automation (remote)   

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JOB TITLE:

Director, Product Marketing - Intelligent Automation (remote)

JOB TYPE:

JOB SKILLS:

JOB LOCATION:

United, PA United States

JOB DESCRIPTION:

Client is one of the world's leading professional services companies, helping clients become data-enabled and data-driven in the digital era. Our industry-based, consultative approach helps companies evolve into modern businesses. By leading clients in leveraging technologies essential to modern enterprises such as IoT, artificial intelligence, digital engineering and cloud, we enable new business and operating models that unlock value in markets around the world. Client's unwavering focus on our clients is led by our nearly 300,000 associates, who deliver services and solutions tailored to specific industries and the unique needs of the organizations we serve. We are recognized by clients for bringing a collaborative approach to helping them solve some of the biggest challenges, addressing industry trends and market forces that are driving business and IT transformation. From digital native brands to established global leaders, Client helps businesses win in the digital era by engineering the next generation operating model and accelerating digital at scale. Each member of our team takes responsibility for creating a culture that enables exceptional outcomes. 10% 5-yr revenue CAGR. #194 of the Fortune 500. On Forbes' list of most admired companies for 12 years in a row. #19 on Forbes' list of World's Best Employers. Position Summary In this role, you will be responsible for spearheading all Marketing activities related to Intelligent Automation. Working collaboratively with Solution Management in the service line, sales/commercial leaders and all functional areas of marketing – including communications, media, global campaigns and programs, events and field marketing – you will be responsible for ongoing solution marketing and for contributing to high-impact, focused digital programs to grow pipeline and enable fast-paced TCV growth. The ideal candidate is an experienced solutions/services marketing leader with extensive experience in the intelligent automation market, deep knowledge of market dynamics, buyer personas and buying journey, influencers, and automation-related pain-points and needs of G2000 enterprises at various automation maturity levels. They are excited about how emerging technologies can be used to fundamentally change business models and how work gets done, while understanding that human-centricity must be the attribute at the core of all modern business. This leader will be a member of the Client Digital Business Operations Marketing team, which is part of the Client Global Marketing organization. Overall requirements: Deep knowledge of the market, vendor categories and strategies, buying scenarios, buyer personas, and influencers including analysts, advisors, journalists, members of academia Experience marketing intelligent automation solutions in the enterprise, fully leveraging the power of digital marketing – social, influencers, paid & earned Proven track record of working across marketing functions to develop impactful marketing programs that stand out from the noise, build awareness and preference for automation solutions, and generate qualified sales opportunities Outstanding analytical thinker, a storyteller with excellent writing skills, able to bring the value proposition to life in a crisp, fresh and memorable way Ability to build rapport and trust among key leadership Strong focus on analytics and maximizing return on investment Key Responsibilities:  End to end responsibility for Intelligent Automation Solutions Marketing. Work with Line of Service and Marketing stakeholders to develop and execute the content strategy for Intelligent Automation; develop themes, topics and editorial calendar, including collaborations with DBO Thought Leadership Develop messaging and content such as infographics, blogs, and social media materials supporting Intelligent Automation Partner with P&L owners and DBO Marketing Programs lead to develop highly impactful digital marketing programs, with stand-out messaging and tactics for key buyer personas; drive capability-awareness and preference for Intelligent Automation, and build qualified pipeline Maintain close relationships with sales and account management as well as cultivate client forums that will enable you to be constantly on the frontline of buyer insights and VoC, sales plays & competitive dynamics Help drive messaging, collateral and sales enablement materials development, with a focus on practical client realities Curate and maintain a repository of high-impact customer stories, business outcomes and relevant credentials such as analyst recognition, partnerships and awards related to Intelligent Automation Evangelize the Client Intelligent Automation capabilities internally and externally Participate in analyst relations activities, including attending and presenting at key analyst events Be the subject matter expert for Client's Intelligent Automation area within the Global Marketing team. Intelligent Automation at Client currently includes experience-driven process redesign, robotic process automation, artificial intelligence and analytics Qualifications: Minimum of 10 years solutions marketing experience in a global company, with at least 5 in the area of Intelligent Automation Bachelor's degree required, a combination of Business Administration and Engineering degrees preferred Knowledge of six sigma principles / six sigma black belt preferred Proven track record of creatively launching and promoting solutions, with measurable impact to pipeline and revenue Analytical, critical thinking; storytelling, impeccable presentation and writing skills Knowledge of primary and secondary market research methodologies, VoC tools Ability to work effectively in a matrix environment and collaborate with different global and functional areas. Good relationship builder. Our strength is built on our ability to work together. Our diverse backgrounds offer different perspectives and new ways of thinking. It encourages lively discussions, inspires thought leadership, and helps us build better solutions for our clients. If you're inspired by technology and change, and excel through autonomy, we'd love to hear from you!     Employee Status: Full Time Employee Travel: No Job Level: Professional Job Type: Standard

Position Details

POSTED:

Jan 17, 2023

EMPLOYMENT:

INDUSTRY:

SNAPRECRUIT ID:

S166216332650612294

LOCATION:

United States

CITY:

United, PA

Job Origin:

OORWIN_ORGANIC_FEED

A job sourcing event
In Dallas Fort Worth
Aug 19, 2017 9am-6pm
All job seekers welcome!

Director, Product Marketing - Intelligent Automation (remote)    Apply

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Client is one of the world's leading professional services companies, helping clients become data-enabled and data-driven in the digital era. Our industry-based, consultative approach helps companies evolve into modern businesses. By leading clients in leveraging technologies essential to modern enterprises such as IoT, artificial intelligence, digital engineering and cloud, we enable new business and operating models that unlock value in markets around the world. Client's unwavering focus on our clients is led by our nearly 300,000 associates, who deliver services and solutions tailored to specific industries and the unique needs of the organizations we serve. We are recognized by clients for bringing a collaborative approach to helping them solve some of the biggest challenges, addressing industry trends and market forces that are driving business and IT transformation. From digital native brands to established global leaders, Client helps businesses win in the digital era by engineering the next generation operating model and accelerating digital at scale. Each member of our team takes responsibility for creating a culture that enables exceptional outcomes. 10% 5-yr revenue CAGR. #194 of the Fortune 500. On Forbes' list of most admired companies for 12 years in a row. #19 on Forbes' list of World's Best Employers. Position Summary In this role, you will be responsible for spearheading all Marketing activities related to Intelligent Automation. Working collaboratively with Solution Management in the service line, sales/commercial leaders and all functional areas of marketing – including communications, media, global campaigns and programs, events and field marketing – you will be responsible for ongoing solution marketing and for contributing to high-impact, focused digital programs to grow pipeline and enable fast-paced TCV growth. The ideal candidate is an experienced solutions/services marketing leader with extensive experience in the intelligent automation market, deep knowledge of market dynamics, buyer personas and buying journey, influencers, and automation-related pain-points and needs of G2000 enterprises at various automation maturity levels. They are excited about how emerging technologies can be used to fundamentally change business models and how work gets done, while understanding that human-centricity must be the attribute at the core of all modern business. This leader will be a member of the Client Digital Business Operations Marketing team, which is part of the Client Global Marketing organization. Overall requirements: Deep knowledge of the market, vendor categories and strategies, buying scenarios, buyer personas, and influencers including analysts, advisors, journalists, members of academia Experience marketing intelligent automation solutions in the enterprise, fully leveraging the power of digital marketing – social, influencers, paid & earned Proven track record of working across marketing functions to develop impactful marketing programs that stand out from the noise, build awareness and preference for automation solutions, and generate qualified sales opportunities Outstanding analytical thinker, a storyteller with excellent writing skills, able to bring the value proposition to life in a crisp, fresh and memorable way Ability to build rapport and trust among key leadership Strong focus on analytics and maximizing return on investment Key Responsibilities:  End to end responsibility for Intelligent Automation Solutions Marketing. Work with Line of Service and Marketing stakeholders to develop and execute the content strategy for Intelligent Automation; develop themes, topics and editorial calendar, including collaborations with DBO Thought Leadership Develop messaging and content such as infographics, blogs, and social media materials supporting Intelligent Automation Partner with P&L owners and DBO Marketing Programs lead to develop highly impactful digital marketing programs, with stand-out messaging and tactics for key buyer personas; drive capability-awareness and preference for Intelligent Automation, and build qualified pipeline Maintain close relationships with sales and account management as well as cultivate client forums that will enable you to be constantly on the frontline of buyer insights and VoC, sales plays & competitive dynamics Help drive messaging, collateral and sales enablement materials development, with a focus on practical client realities Curate and maintain a repository of high-impact customer stories, business outcomes and relevant credentials such as analyst recognition, partnerships and awards related to Intelligent Automation Evangelize the Client Intelligent Automation capabilities internally and externally Participate in analyst relations activities, including attending and presenting at key analyst events Be the subject matter expert for Client's Intelligent Automation area within the Global Marketing team. Intelligent Automation at Client currently includes experience-driven process redesign, robotic process automation, artificial intelligence and analytics Qualifications: Minimum of 10 years solutions marketing experience in a global company, with at least 5 in the area of Intelligent Automation Bachelor's degree required, a combination of Business Administration and Engineering degrees preferred Knowledge of six sigma principles / six sigma black belt preferred Proven track record of creatively launching and promoting solutions, with measurable impact to pipeline and revenue Analytical, critical thinking; storytelling, impeccable presentation and writing skills Knowledge of primary and secondary market research methodologies, VoC tools Ability to work effectively in a matrix environment and collaborate with different global and functional areas. Good relationship builder. Our strength is built on our ability to work together. Our diverse backgrounds offer different perspectives and new ways of thinking. It encourages lively discussions, inspires thought leadership, and helps us build better solutions for our clients. If you're inspired by technology and change, and excel through autonomy, we'd love to hear from you!     Employee Status: Full Time Employee Travel: No Job Level: Professional Job Type: Standard


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