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Marketing Manager (Industrial & Consumer – I&C)

In United States

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Marketing Manager (Industrial & Consumer – I&C)   

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JOB TITLE:

Marketing Manager (Industrial & Consumer – I&C)

JOB TYPE:

JOB SKILLS:

JOB LOCATION:

Wilmington, DE United States

JOB DESCRIPTION:

Role Description:

The Global Marketing Manager – Industrial & Consumer (I&C) will play a key role in the global marketing team in Client Mobility & Materials Performance Materials Business. This role will be responsible for supporting global marketing strategy for high growth and high-value I&C segments (i.e. consumer goods, home & office, industrial & automation) and drive the implementation and execution of the marketing strategy to drive business growth. The role will directly report to the Global Marketing Leader, Performance Materials.

Key Responsibilities:

  • Support the development and implementation of market segment strategies (along the value chain (OEMs, Tier1s, molders) with articulated business cases, enabling resources needs, and actionable execution plans
  • Identify new growth opportunities within the assigned market segment; lead, build and prioritize new product/ application development programs to address portfolio gaps in newly identified spaces
  • Lead new product launches and drive innovation revenue growth in the assigned market segment, working closely with R&D, Application Development & Technical experts
  • Create marketing collateral content for the assigned market segment and represent the segment at internal forums, external conferences, and trade shows.
  • Support segment market communications to strengthen Client's brand image and create industry excitements and new business growth opportunities.

Key Capabilities:

We seek a highly accomplished individual with strong marketing expertise in some of the above markets and technical competency. The following capabilities are crucial for this role:

  • Market industry Knowledge (i.e., home appliance, dispenser & packaging, sporting goods, gears, material handling or similar industries)
  • Knowledge of Engineering and Specialty Polymers
  • Strong analytical and critical thinking with the ability to make data-driven decisions and actionable recommendations
  • Demonstrated experience and knowledge of market segmentation, addressable market size assessment, value chain analysis, product and technology development roadmap, value proposition, competitive analysis, and other current best practices in marketing
  • Strong ability to grasp technical concepts and effectively promote new products and technologies to both internal and external customers
  • Demonstrated leadership skills and ability to influence without authority; prior experience in leading cross-functional teams is highly desirable
  • Strong communication skills to effectively, clearly, and concisely convey ideas, concepts, and growth opportunities to all levels and functions in written, verbal, and presentation format.
  • Demonstrated ability to work as a team player with multiple priorities in a fast-paced and innovative environment

Qualifications:

  • Bachelor's degree in marketing, business, or related fields; Bachelor's degree in chemical engineering, chemistry, material science or closely related field will also be considered; Master's degree or MBA is a plus;
  • Minimum 5 years of relevant experience in marketing or sales roles
  • Prior experience in Automotive market segments/applications; previous experience with engineering polymers, and regulations and customers will be a plus
  • Experience in marketing and business data analytics, develop insights and make actionable recommendations
  • Excellent written and spoken English skills; proficiency in Microsoft Word, Excel, and PowerPoint.
  • Self-starter with a strategic view and hands-on approach

Miscellaneous:

  • The job position is in the US, preferably Wilmington (but not limited to)

Position Details

POSTED:

Jan 17, 2023

EMPLOYMENT:

INDUSTRY:

SNAPRECRUIT ID:

S166199051003011553

LOCATION:

United States

CITY:

Wilmington, DE

Job Origin:

OORWIN_ORGANIC_FEED

A job sourcing event
In Dallas Fort Worth
Aug 19, 2017 9am-6pm
All job seekers welcome!

Marketing Manager (Industrial & Consumer – I&C)    Apply

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<p><strong>Role Description:</strong></p> <p>The Global Marketing Manager – Industrial & Consumer (I&C) will play a key role in the global marketing team in Client Mobility & Materials Performance Materials Business. This role will be responsible for supporting global marketing strategy for high growth and high-value I&C segments (i.e. consumer goods, home & office, industrial & automation) and drive the implementation and execution of the marketing strategy to drive business growth. The role will directly report to the Global Marketing Leader, Performance Materials.</p> <p><strong>Key Responsibilities:</strong></p> <ul> <li>Support the development and implementation of market segment strategies (along the value chain (OEMs, Tier1s, molders) with articulated business cases, enabling resources needs, and actionable execution plans</li> <li>Identify new growth opportunities within the assigned market segment; lead, build and prioritize new product/ application development programs to address portfolio gaps in newly identified spaces</li> <li>Lead new product launches and drive innovation revenue growth in the assigned market segment, working closely with R&D, Application Development & Technical experts</li> <li>Create marketing collateral content for the assigned market segment and represent the segment at internal forums, external conferences, and trade shows.</li> <li>Support segment market communications to strengthen Client's brand image and create industry excitements and new business growth opportunities.</li> </ul> <p><strong>Key Capabilities:</strong></p> <p>We seek a highly accomplished individual with strong marketing expertise in some of the above markets and technical competency. The following capabilities are crucial for this role:</p> <ul> <li>Market industry Knowledge (i.e., home appliance, dispenser & packaging, sporting goods, gears, material handling or similar industries)</li> <li>Knowledge of Engineering and Specialty Polymers</li> <li>Strong analytical and critical thinking with the ability to make data-driven decisions and actionable recommendations</li> <li>Demonstrated experience and knowledge of market segmentation, addressable market size assessment, value chain analysis, product and technology development roadmap, value proposition, competitive analysis, and other current best practices in marketing</li> <li>Strong ability to grasp technical concepts and effectively promote new products and technologies to both internal and external customers</li> <li>Demonstrated leadership skills and ability to influence without authority; prior experience in leading cross-functional teams is highly desirable</li> <li>Strong communication skills to effectively, clearly, and concisely convey ideas, concepts, and growth opportunities to all levels and functions in written, verbal, and presentation format.</li> <li>Demonstrated ability to work as a team player with multiple priorities in a fast-paced and innovative environment</li> </ul> <p><strong>Qualifications:</strong></p> <ul> <li>Bachelor's degree in marketing, business, or related fields; Bachelor's degree in chemical engineering, chemistry, material science or closely related field will also be considered; Master's degree or MBA is a plus;</li> <li>Minimum 5 years of relevant experience in marketing or sales roles</li> <li>Prior experience in Automotive market segments/applications; previous experience with engineering polymers, and regulations and customers will be a plus</li> <li>Experience in marketing and business data analytics, develop insights and make actionable recommendations</li> <li>Excellent written and spoken English skills; proficiency in Microsoft Word, Excel, and PowerPoint.</li> <li>Self-starter with a strategic view and hands-on approach</li> </ul> <p><strong>Miscellaneous:</strong></p> <ul> <li>The job position is in the US, preferably Wilmington (but not limited to)</li> </ul>


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