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Senior Analyst, Competitor Intelligence and Consumer Research

In Iowa / United States

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Senior Analyst, Competitor Intelligence and Consumer Research   

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JOB TITLE:
Senior Analyst, Competitor Intelligence and Consumer Research
JOB TYPE:

JOB SKILLS:
JOB LOCATION:
Cedar Rapids Iowa / United States

JOB DESCRIPTION :
About the Role
The Senior Analyst of Competitive Intelligence and Consumer Research will work closely with the Senior Manager of Competitive Intelligence and Consumer Research to provide research and analytical support and drive insightful learnings for the business.
This role requires having visibility into our leading brands to proactively leverage data to create business value for both our digital and non-digital assets.

About You
You are a quick learner and not afraid to ask the tough questions
You are excited by research and providing accurate & impactful information
You are a critical thinker with an inquisitive mind and enjoy problem solving
You are action & detail-oriented
You are interested in the digital media/entertainment industry
Responsibilities
Lead creation of "daily key news" updates, quickly summarizing market and competitor insights from various news sources, vendor research reports, consumer surveys and other sources
Manage monthly Net Promoter Score analysis, driving insights for the Digital Growth Marketing and BU digital teams
Assist with design and development of Tableau dashboards when needed
Conduct data pulls from Comscore when needed
Assist with consumer surveys for the department
Support other ad-hoc research and benchmark requests
Qualifications
3+ years as an Analyst with a focus on research / competitive intelligence, preferably in entertainment industry
A record of successful consumer research, benchmark analyses, etc.
Experience with Tableau or other data visualization software preferred
Previous experience with Comscore or Nielsen preferred
Superior skills with Excel and PowerPoint
Experience assisting with consumer surveys, and ability to analyze survey results and extract insights
Excellent written and verbal communication skills
Previous experience with digital media/entertainment industry preferred

Position Details

May 30, 2021
S16174666006737215
Iowa / United States
Cedar Rapids
A job sourcing event
In Dallas Fort Worth
Aug 19, 2017 9am-6pm
All job seekers welcome!

Senior Analyst, Competitor Intelligence and Consumer Research    Apply

Click on the below icons to share this job to Linkedin, Twitter!

About the Role
The Senior Analyst of Competitive Intelligence and Consumer Research will work closely with the Senior Manager of Competitive Intelligence and Consumer Research to provide research and analytical support and drive insightful learnings for the business.
This role requires having visibility into our leading brands to proactively leverage data to create business value for both our digital and non-digital assets.

About You
You are a quick learner and not afraid to ask the tough questions
You are excited by research and providing accurate & impactful information
You are a critical thinker with an inquisitive mind and enjoy problem solving
You are action & detail-oriented
You are interested in the digital media/entertainment industry
Responsibilities
Lead creation of "daily key news" updates, quickly summarizing market and competitor insights from various news sources, vendor research reports, consumer surveys and other sources
Manage monthly Net Promoter Score analysis, driving insights for the Digital Growth Marketing and BU digital teams
Assist with design and development of Tableau dashboards when needed
Conduct data pulls from Comscore when needed
Assist with consumer surveys for the department
Support other ad-hoc research and benchmark requests
Qualifications
3+ years as an Analyst with a focus on research / competitive intelligence, preferably in entertainment industry
A record of successful consumer research, benchmark analyses, etc.
Experience with Tableau or other data visualization software preferred
Previous experience with Comscore or Nielsen preferred
Superior skills with Excel and PowerPoint
Experience assisting with consumer surveys, and ability to analyze survey results and extract insights
Excellent written and verbal communication skills
Previous experience with digital media/entertainment industry preferred