Responsibilities

CDP Operations:

Oversee the day-to-day operations of the CDP, including data ingestion, processing, and activation.

Monitor system performance and identify potential issues or bottlenecks.

Troubleshoot and resolve technical problems related to data quality, integration, and system errors.

Implement and maintain data governance policies to ensure data accuracy, security, and compliance.

Data Integration and Management:

Integrate data from various sources (e.g., CRM, marketing automation, website analytics) into the CDP.

Transform and clean data to ensure data quality and consistency.

Develop and maintain data pipelines and workflows to automate data processing tasks.

Google Cloud Platform Expertise:

Leverage GCP services (e.g., Dataflow, BigQuery, Cloud Storage) to optimize CDP performance and scalability.

Implement data security and privacy measures in accordance with GCP best practices.

Monitor and optimize cloud resource utilization to minimize costs.

Lytics CDP:

Configure and customize Lytics CDP to meet specific business requirements.

Build and maintain data models and segments for targeted marketing campaigns.

Collaborate with marketing and analytics teams to develop and execute data-driven strategies.

Stay up-to-date with the latest features and functionalities of Lytics CDP.

Skills and qualifications

Strong proficiency in Google Cloud Platform (GCP) services, including Dataflow, BigQuery, Cloud Storage

In-depth knowledge of Lytics CDP and its capabilities.

Experience with data integration, ETL processes, and data warehousing.

Strong SQL and data modeling skills.

Experience with data quality management and data governance.

Excellent problem-solving and troubleshooting skills.

Strong communication and collaboration skills.

Ability to work independently and as part of a team.