Creative Strategist

Title: Senior Performance Creative Strategist Our agency is supporting a fast growing DTC brand in the menswear and apparel space.Location: Remote Role: Senior Performance Creative StrategistThe opportunity Kings Loot is looking for a Senior Performance Creative Strategist with extensive online advertising experience for DTC brands Builds the creative strategy, testing framework, and messaging systems that fuel profitable customer acquisition.Does this sound like you? ️You want to own the strategy and execution that fuels Kings Loot’s paid growth. You partner with creators to develop high-performing creative while owning the strategy, messaging, testing, and iteration behind Kings Loot's paid acquisition efforts. Success in this role is measured by consistently delivering winning creative that enables Kings Loot to scale paid acquisition more profitably while continuously improving our creative systems, documentation, and organizational knowledge.Responsibilities: Own creative brief development, UGC creator direction, script writing, creative messaging, and maintaining the "What's Working" documentation independently. Create structured creative briefs for designers, video editors, and creators across Meta, TikTok, and Youtube Define core concepts, hooks, angles, and formats for each product drop or seasonal campaign. Develop ad angles, hooks, scripts, headlines, and messaging frameworks designed to drive performance across paid social channels Align messaging with both brand voice and platform-specific performance nuances Partner with Head of Performance Marketing and UGC creators to sync on product priorities, launch timing, and CTA strategy Continuously identify and implement AI workflows that improve creative quality, research speed, briefing, scripting, and concept generation. Requirements4-6+ years in performance creative, paid social, or UGC-driven marketing at a DTC brand or growth agencyStrong grasp of paid social ad anatomy (hooks, scroll-stoppers, CTA structure) Excellent communicator — both in brief writing and giving clear feedbackObsessed with testing, learning, and building frameworks that scaleDeeply collaborative: thrives in a small team where iteration happens fastBonus: Copywriting or visual design background is a plus (but not required)⏰ Commitment RequiredFull time Compensation and Benefits:Base Salary: $120,000–$140,000Target Bonus: Up to 20% of base salary, based on achievement of individual and company performance objectives. Benefits:Unlimited PTOPaid HolidaysROTH IRAHow to apply Submit your application using Easy Apply, shortlisted candidates will be contacted via LinkedIn inMail/email. Please check your inMails/email.️Application deadline:October 2026