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ROLE SUMMARYThe Digital Content & eCommerce Designer supports the eBottles marketing team through hands-on graphic design, digital content production, and day-to-day Shopify website management. Working with marketing leadership, this role brings strong design fundamentals (visual hierarchy, composition, and typography) to every asset, creating consistent, effective work for marketing, sales, and trade shows while keeping product content, imagery, and merchandising accurate and up to date across customer-facing channels.ECOMMERCE & SHOPIFY WEBSITE MANAGEMENT■ Maintain Shopify product listings, product families, collections, and variants, including descriptions, specifications, images, and supporting content.■ Implement approved product pricing, minimum order quantity (MOQ), and product information changes; verify accuracy before publishing.■ Upload and optimize product photography, lifestyle imagery, decoration drawings, and supporting product assets.■ Maintain collection organization, product merchandising, featured products, homepage banners, and promotional content.■ Format and publish blog posts and update company and team pages, including staff headshots.■ Conduct routine content quality checks to flag missing assets, outdated information, broken links, and presentation inconsistencies.■ Coordinate with Marketing, Sales, and Product on product launches and website updates; participate in reviews with external Shopify partners and test content after changes go live.GRAPHIC DESIGN & CREATIVE PRODUCTION■ Apply design fundamentals in every piece of work, including visual hierarchy, composition, typography, color, spacing, and layout, to create clear, well-organized digital and print materials.■ Make intentional design decisions and articulate the reasoning behind them; build and follow consistent typographic and layout systems across channels.■ Create marketing campaign assets, catalogs, product guides, banners, one-sheets, presentations, digital ads, social graphics, and internal materials.■ Prepare branded artwork for packaging, promotional products, apparel, and print/digital production.■ Maintain and update sales collateral, product catalogs, and presentation decks in alignment with brand guidelines.■ Prepare email campaign layouts and visual assets for implementation in the marketing automation platform.DIGITAL ASSETS & CONTENT SUPPORT■ Organize and maintain design files, product imagery, and reusable brand assets.■ Prepare, edit, and optimize images for their intended channels, including web, print, social, and events.■ Support product photography, headshots, and short-form video or motion content as skills allow.MARKETING & SOCIAL MEDIA SUPPORT■ Produce and adapt approved content for LinkedIn, Instagram, email, and other marketing channels.■ Schedule and publish approved social posts and support campaign launches with coordinated visuals.■ Fulfill prioritized creative requests from Marketing, Sales, and internal teams.TRADE SHOW & OFFICE DISPLAY SUPPORT■ Design booth signage, environmental graphics, banners, and product display materials; contribute to booth presentation planning.■ Support event preparation, including product samples, collateral, promotional items, and displays.■ Maintain an inventory tracker for trade show materials and refresh designated office product displays.COLLABORATION & SCOPEWork with marketing leadership on priorities, creative direction, and visual standards; coordinate with Marketing, Sales, and Product on approved content. Own routine Shopify content and merchandising execution, not theme coding, custom integrations, technical SEO architecture, or major website development. Pricing, MOQs, and product specifications require appropriate internal approval before changes are published.SKILLS & QUALIFICATIONSRequired■ Strong command of graphic design fundamentals, including visual hierarchy, composition, typography, layout, and color, demonstrated in a portfolio of thoughtful, intentional design choices beyond software proficiency.■ Proficiency in Adobe Creative Suite (Photoshop, Illustrator, InDesign) applied in service of strong design, with the ability to prepare clean, production-ready files.■ Working knowledge of Shopify administration, including products, collections, variants, and content management, or the ability to learn quickly.■ Strong attention to detail, organization, and ability to manage competing deadlines.Nice to Have■ Product photography, retouching, and digital image optimization.■ Video editing, animated GIFs, and motion graphics.■ Social media scheduling and email campaign asset production.■ Basic SEO and eCommerce merchandising.MEASURES OF SUCCESS■ Accurate, complete Shopify product content.■ Timely implementation of approved website changes.■ Consistent, high-quality creative output grounded in strong hierarchy, composition, and typography.■ Organized reusable assets.■ Effective collaboration on product launches and website improvements.
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ROLE SUMMARYThe Digital Content & eCommerce Designer supports the eBottles marketing team through hands-on graphic design, digital content production, and day-to-day Shopify website management. Working with marketing leadership, this role brings strong design fundamentals (visual hierarchy, composition, and typography) to every asset, creating consistent, effective work for marketing, sales, and trade shows while keeping product content, imagery, and merchandising accurate and up to date across customer-facing channels.ECOMMERCE & SHOPIFY WEBSITE MANAGEMENT■ Maintain Shopify product listings, product families, collections, and variants, including descriptions, specifications, images, and supporting content.■ Implement approved product pricing, minimum order quantity (MOQ), and product information changes; verify accuracy before publishing.■ Upload and optimize product photography, lifestyle imagery, decoration drawings, and supporting product assets.■ Maintain collection organization, product merchandising, featured products, homepage banners, and promotional content.■ Format and publish blog posts and update company and team pages, including staff headshots.■ Conduct routine content quality checks to flag missing assets, outdated information, broken links, and presentation inconsistencies.■ Coordinate with Marketing, Sales, and Product on product launches and website updates; participate in reviews with external Shopify partners and test content after changes go live.GRAPHIC DESIGN & CREATIVE PRODUCTION■ Apply design fundamentals in every piece of work, including visual hierarchy, composition, typography, color, spacing, and layout, to create clear, well-organized digital and print materials.■ Make intentional design decisions and articulate the reasoning behind them; build and follow consistent typographic and layout systems across channels.■ Create marketing campaign assets, catalogs, product guides, banners, one-sheets, presentations, digital ads, social graphics, and internal materials.■ Prepare branded artwork for packaging, promotional products, apparel, and print/digital production.■ Maintain and update sales collateral, product catalogs, and presentation decks in alignment with brand guidelines.■ Prepare email campaign layouts and visual assets for implementation in the marketing automation platform.DIGITAL ASSETS & CONTENT SUPPORT■ Organize and maintain design files, product imagery, and reusable brand assets.■ Prepare, edit, and optimize images for their intended channels, including web, print, social, and events.■ Support product photography, headshots, and short-form video or motion content as skills allow.MARKETING & SOCIAL MEDIA SUPPORT■ Produce and adapt approved content for LinkedIn, Instagram, email, and other marketing channels.■ Schedule and publish approved social posts and support campaign launches with coordinated visuals.■ Fulfill prioritized creative requests from Marketing, Sales, and internal teams.TRADE SHOW & OFFICE DISPLAY SUPPORT■ Design booth signage, environmental graphics, banners, and product display materials; contribute to booth presentation planning.■ Support event preparation, including product samples, collateral, promotional items, and displays.■ Maintain an inventory tracker for trade show materials and refresh designated office product displays.COLLABORATION & SCOPEWork with marketing leadership on priorities, creative direction, and visual standards; coordinate with Marketing, Sales, and Product on approved content. Own routine Shopify content and merchandising execution, not theme coding, custom integrations, technical SEO architecture, or major website development. Pricing, MOQs, and product specifications require appropriate internal approval before changes are published.SKILLS & QUALIFICATIONSRequired■ Strong command of graphic design fundamentals, including visual hierarchy, composition, typography, layout, and color, demonstrated in a portfolio of thoughtful, intentional design choices beyond software proficiency.■ Proficiency in Adobe Creative Suite (Photoshop, Illustrator, InDesign) applied in service of strong design, with the ability to prepare clean, production-ready files.■ Working knowledge of Shopify administration, including products, collections, variants, and content management, or the ability to learn quickly.■ Strong attention to detail, organization, and ability to manage competing deadlines.Nice to Have■ Product photography, retouching, and digital image optimization.■ Video editing, animated GIFs, and motion graphics.■ Social media scheduling and email campaign asset production.■ Basic SEO and eCommerce merchandising.MEASURES OF SUCCESS■ Accurate, complete Shopify product content.■ Timely implementation of approved website changes.■ Consistent, high-quality creative output grounded in strong hierarchy, composition, and typography.■ Organized reusable assets.■ Effective collaboration on product launches and website improvements.
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