Executive Director, Brand Sales
About the Company
Leading provider of demographic & behavioral analytics to data-driven marketers
IndustryInternet
TypePrivately Held, Private Equity-backed
Founded2008
Employees51-200
Categories
PoliticsAdvertisingInformation Technology & ServicesTechnologyMarketing & AdvertisingAnalyticsDigital MediaLoad BalancingSite ManagementMarket Research
Specialties
intelligence-to-activationmarketing analyticsonline advertisingvalues and motivations based marketingbrand marketingattitudinal targetingpolitical campaign advertisingbrand advertisingissue advocacy advertisingresearchconsumer insightsmedia activationdatadigital marketingconsumer researchmarket segmentationdigital marketing measurementmarketing insightsadvertising insightsmarketing planningadvertising planningcustomer experience planningai-driven insightsmarketing datacustomer datadata enrichmentmarketing researchmarket researchdmpcdpdata appendcustom researchmarketing activationadvertising activationsegmentationmanaged mediamedia planningcustomer acquisitioncustomer engagementadvertising analyticsmarketing performanceroasadvertising targetingaudience insightsagile marketingpsychographic dataconsumer sentiment trackingconsumer trendsvoter datavoter targetingand voter insights
Business Classifications
SAASB2B
About the Role
The Company is seeking an Executive Director, Brand Sales to generate new business with large national brands. The role involves independently opening client relationships, engaging senior marketing and insights leaders, and uncovering clients’ most important business challenges. The successful candidate will develop solutions with internal technical partners and lead complex, multi-stakeholder sales from initial discussions through contract signing. They will also support new clients’ growth alongside account management colleagues and provide accurate sales forecasts.
Candidates should have at least five years of direct sales experience in data, analytics, software, marketing technology, advertising technology, media, or measurement to brand marketers. A strong record of independently winning new clients and closing deals of $250,000 or more involving multiple decision-makers is required, along with relationships among marketing leaders at large national brands. A bachelor’s degree or equivalent experience is required. The ideal candidate is curious, customer-focused, persuasive, and skilled at building trust, understanding business needs, and communicating value clearly.
Hiring Manager TitleCRO
Functions
Sales/Revenue
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Executive Director, Brand Sales
About the Company
Leading provider of demographic & behavioral analytics to data-driven marketers
IndustryInternet
TypePrivately Held, Private Equity-backed
Founded2008
Employees51-200
Categories
PoliticsAdvertisingInformation Technology & ServicesTechnologyMarketing & AdvertisingAnalyticsDigital MediaLoad BalancingSite ManagementMarket Research
Specialties
intelligence-to-activationmarketing analyticsonline advertisingvalues and motivations based marketingbrand marketingattitudinal targetingpolitical campaign advertisingbrand advertisingissue advocacy advertisingresearchconsumer insightsmedia activationdatadigital marketingconsumer researchmarket segmentationdigital marketing measurementmarketing insightsadvertising insightsmarketing planningadvertising planningcustomer experience planningai-driven insightsmarketing datacustomer datadata enrichmentmarketing researchmarket researchdmpcdpdata appendcustom researchmarketing activationadvertising activationsegmentationmanaged mediamedia planningcustomer acquisitioncustomer engagementadvertising analyticsmarketing performanceroasadvertising targetingaudience insightsagile marketingpsychographic dataconsumer sentiment trackingconsumer trendsvoter datavoter targetingand voter insights
Business Classifications
SAASB2B
About the Role
The Company is seeking an Executive Director, Brand Sales to generate new business with large national brands. The role involves independently opening client relationships, engaging senior marketing and insights leaders, and uncovering clients’ most important business challenges. The successful candidate will develop solutions with internal technical partners and lead complex, multi-stakeholder sales from initial discussions through contract signing. They will also support new clients’ growth alongside account management colleagues and provide accurate sales forecasts.
Candidates should have at least five years of direct sales experience in data, analytics, software, marketing technology, advertising technology, media, or measurement to brand marketers. A strong record of independently winning new clients and closing deals of $250,000 or more involving multiple decision-makers is required, along with relationships among marketing leaders at large national brands. A bachelor’s degree or equivalent experience is required. The ideal candidate is curious, customer-focused, persuasive, and skilled at building trust, understanding business needs, and communicating value clearly.
Hiring Manager TitleCRO
Functions
Sales/Revenue
yes
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