This role is a high-impact strategic leadership position designed to transform and maximize the revenue potential of FairPrice Group’s physical retail footprint. You will spearhead the transition to an intelligence-led ecosystem, treating shelf space, end-caps, and promotional zones as high-value, time-sensitive inventory. By leveraging image analytics, dynamic pricing, and automated governance, you will optimize yield and allocation across 150+ stores while ensuring a seamless, tech-driven experience for suppliers and category teams.1. Yield, Revenue & Digital TransformationDirect the delivery of an annual revenue target by evolving asset monetization from static rentals to a sophisticated, intelligence-led yield management model.Implement dynamic pricing engines that adjust rates in real-time based on asset attributes, seasonal demand, and foot traffic patterns.Lead the adoption of an integrated booking portal, allowing suppliers a seamless, "near-touchless" experience for asset reservations and financial settlement.Drive the integration of financials and analytics into a single platform, reducing manual friction and improving the speed-to-market for promotional campaigns.2. Advanced System Governance & ComplianceDefine and enforce system-driven governance rules to protect brand integrity and store aesthetics, such as automated blocking of specific product categories to be in line with category / S&P requirements.Utilize image analytics to derive real-time traffic patterns and validate compliance, ensuring brand partners receive the visibility they paid for.Oversee the implementation of QR code and photo validation protocols, creating a digital audit trail that ensures physical execution matches system bookings across all 150+ stores.3. Strategic Planning & Traffic DrivingDefine the technical logic for the optimization engine to perfectly balance rental income versus total store sales velocity.Collaborate with Category Managers to use asset placement as a tool to drive foot traffic to specific "power aisles" or under-indexed zones.Build a scalable capability to capture and manage a growing inventory of digital and physical assets across various formats.Job RequirementsDegree in Business, Economics, Finance, or an equivalent field.Minimum 10 years of experience in Revenue Management, Retail Analytics, or Trade Marketing, with a significant portion in a leadership capacity.Proven track record of managing and delivering multi-million dollar revenue targets within a complex retail environment.Significant experience being part of large-scale digital transformation projects, specifically the implementation of tech platforms or automated booking engines.Deep understanding of the operational and commercial nuances across different retail formats, including Hypermarkets, Supermarkets, and specialized stores (e.g., Unity).Experience in managing the transition from manual, static rental models to intelligence-led, dynamic pricing ecosystems.Expert-level knowledge of Yield Management and Dynamic Pricing models, preferably with experience in treating retail space as "perishable inventory".Experience defining and enforcing automated governance frameworks and system-driven "guardrails" (e.g., category exclusion zones).Proficiency in leveraging advanced analytics—including image analytics for traffic patterns and SQL/Tableau for performance tracking—to drive commercial strategy.Proven ability to develop and execute a long-term monetization roadmap that balances income with store sales productivity.Influence C-suite stakeholders, High-Stakes Negotiation and MentorshipWork Location: FairPrice Hub (next to Joo Koon MRT)Working Arrangement: Hybrid