Marketing Manager - Build the Brand & Lead Growth

A well-established, family-owned company with deep roots in the construction and industrial equipment industry is looking to hire a hands-on, culture-driven Marketing Manager to build and lead the company’s marketing efforts from the ground up. This is a rare opportunity for someone who wants true ownership, visibility with leadership, and the ability to make a direct impact on a growing business. This role is ideal for someone who thrives in entrepreneurial environments, enjoys rolling up their sleeves, and knows how to blend strategy with execution. You’ll be the sole marketing professional in the organization — partnering directly with ownership and leadership to modernize the company’s brand, online presence, and lead generation efforts. The company has built its reputation through relationships, service, and long-term employee loyalty. Now, they’re ready to elevate their digital presence and are looking for someone excited to help shape that next chapter. What You’ll Be Doing: Build and own the company’s marketing function Develop and execute marketing strategies aligned with business growth goals Manage and modernize the company’s online presence Create engaging content across social media platforms including LinkedIn, Facebook, Instagram, and TikTok Oversee website updates, branding, and digital visibility Create marketing collateral including brochures, flyers, campaigns, and promotional materials Support the sales team with marketing tools and lead-generation initiatives Develop campaigns that directly drive customer engagement and revenue growth Partner closely with ownership and leadership on branding and strategic direction Bring fresh, modern ideas while respecting the company’s relationship-driven culture What They’re Looking For: 3+ years of marketing experience Experience managing social media, digital marketing, branding, and website content Comfortable wearing multiple hats and working independently Strong content creation and communication skills Strategic thinker who can also execute day-to-day marketing initiatives Self-starter with an entrepreneurial mindset Someone culture-centric who values relationships, collaboration, and long-term growth Comfortable working onsite and being immersed in the business Organized, proactive, and able to work directly with leadership and sales teams Construction, industrial, equipment, or blue-collar industry experience is a plus — but not required Why This Opportunity Stands Out: Opportunity to build a department from the ground up High visibility with ownership and leadership Family-oriented, tight-knit company culture Long-term growth potential as the company continues to evolve Autonomy and creative freedom to make a measurable impact Stable company with strong tenure and a loyal employee base Leadership team that values initiative, accountability, and work ethic over corporate polish Performance and project-based bonus opportunities BCBS PPO medical coverage Dental and vision benefits 401(k) with company match Generous PTO and paid holidays Long-term career growth opportunity within a stable and growing organization We look forward to reviewing your resume! #J-18808-Ljbffr