Marketing Manager

Title Marketing Manager Reports To Director of Marketing The Job Core Scientific is seeking a creative, strategic, and execution-oriented Marketing Manager to help shape and advance the company’s marketing, brand, communications, and content efforts. This role will sit at the intersection of brand, corporate communications, and business priorities, playing a critical role in how Core Scientific shows up externally as a leader in building AI infrastructure. The Marketing Manager will help translate complex technical, energy, and infrastructure topics into clear and compelling narratives for customers, partners, investors, employees, candidates, and industry stakeholders. This role is based in Miami, FL at our corporate headquarters. Responsibilities Develop and execute marketing strategies and campaigns that support Core Scientific’s brand awareness, thought leadership, corporate communications, recruiting, and culture initiatives. Manage and evolve Core Scientific’s presence across relevant marketing and communications channels, including social media, website content, email, digital campaigns, presentations, events, and other brand touchpoints. Create, curate, and manage high-quality content that brings company narratives, technical topics, milestones, and market positioning to life in an accessible, consistent, and engaging way. Partner with executive leadership, marketing, communications, HR, business development, and other cross-functional teams to amplify key company priorities, announcements, and initiatives. Own or support social media strategy and execution across platforms such as LinkedIn, X, and other relevant channels, including content planning, publishing, engagement, and performance tracking. Help strengthen Core Scientific’s employer brand through recruiting-focused campaigns, employee storytelling, culture content, and talent marketing initiatives. Translate complex topics related to high-performance computing, AI infrastructure, data centers, digital infrastructure, energy, and technology into clear, audience-appropriate messaging. Support executive visibility and thought leadership through content development, social media support, speaking opportunities, bylines, presentations, and related materials. Monitor marketing performance, content engagement, audience trends, and channel insights; use data to optimize future campaigns and content strategy. Manage content calendars, campaign timelines, posting schedules, and project workflows aligned with company priorities. Collaborate with internal stakeholders and external agencies, designers, writers, photographers, videographers, or vendors as needed. Stay current on marketing best practices, digital trends, platform changes, emerging communications tools, and industry developments. Foster open, respectful, and professional communication directly within the team as well as with co-workers, teammates, and leaders across the organization. Perform other duties as assigned. Qualifications Bachelor’s degree in Marketing, Communications, Journalism, or a related field. 4-7 years of experience managing social media for a corporate brand, B2B organization, or high-growth company. Demonstrated experience developing social strategies that drive engagement and brand credibility. Strong writing and editorial skills with the ability to adapt tone for executive, technical, and employer brand content. Familiarity with social media analytics tools and reporting on KPIs. Highly organized with strong project management skills and attention to detail. Comfortable collaborating cross-functionally and working directly with senior leaders. Experience managing social media in regulated, technical, or infrastructure-focused industries is a plus. Location Miami, FL - On Site Travel Minimal travel may be required as needed. Physical Demands While performing the duties of this job, the employee is frequently required to sit, stand, walk, use hands, and lift up to 20 pounds. Position Type / Expected Hours of Work This is a full-time position. General hours and days of work are Monday through Friday, 8:00 a.m. to 5:00 p.m.; some nights and weekends may be required. #J-18808-Ljbffr