Marketing Manager

Marketing Manager for Fitness & Wellness AppLocation: Remote (United States), with the ability to attend meetings, shoots, and events in person within the US when requiredWeRise is looking for a creative, content-led Marketing Manager to plan, produce, and execute marketing campaigns and content that will support its next stage of growth.Founded by fitness visionary Senada Greca, WeRise is a rapidly growing fitness and personal growth platform built to help women grow stronger physically, mentally, and emotionally.This is a highly hands-on marketing role with a strong focus on creative campaign development, content production, and shoot planning. You'll be responsible for bringing marketing ideas to life, creating engaging content, and executing campaigns that drive audience growth, engagement, and retention.We are looking for someone who can:Develop creative campaign concepts, content ideas, and marketing activations, taking them from initial brief through execution.Plan and manage content shoots, including creative briefs, shoot planning, creative direction, and coordination with internal teams and external vendors.Write, create, and produce engaging marketing content across WeRise's digital platforms.Build and manage the monthly marketing calendar across social media, website, app, email, push notifications, and App Store listings.Execute marketing campaigns and content activations that support audience growth, customer acquisition, and new launches.Ensure the WeRise brand is represented consistently across creative campaigns, content, and customer communications.Create and execute email marketing campaigns, push notifications, and other customer communications that drive engagement and retention.Work closely with paid, social, content, and product teams to coordinate campaign execution and deliver creative assets.Coordinate marketing activations involving creators, trainers, and subject matter experts.Track campaign and content performance, identifying opportunities to improve engagement, conversion, and results.Get directly involved in day-to-day execution, whether that's writing copy, briefing a shoot, coordinating content production, or updating a web page.You'll work closely with the founders, product team, and commercial team to turn marketing priorities into well-executed campaigns and engaging content.The ideal candidate is a creative, content-led marketer who enjoys being hands-on and making things happen. You should have direct experience planning and executing creative campaigns, producing content, and coordinating or directing photo and video shoots.We're particularly interested in candidates who have worked with fitness, health, wellness, or other content-driven consumer brands, where engaging creative and content play a central role in building and growing an audience.Experience with mobile apps, subscription products, digital content platforms, or creator-led businesses would be especially valuable, along with experience executing email marketing, push notifications, and customer engagement campaigns.You should bring at least 3 years of marketing and consumer brand experience, strong creative judgment, excellent organizational skills, and the ability to manage multiple projects while remaining closely involved in execution.This is an opportunity to take ownership of creative campaigns and content within a rapidly growing women's fitness and personal growth brand.Interested? Apply now with your resume.