Marketing Manager/Researcher – 17254

Assignment Length: 6+ months

Location: Englewood Cliffs, NJ

Schedule: Fully Onsite

**NO C2C due to client restrictions**

Top Skills:

• Market research
• Analytical
• Communication

Overall Responsibilities:

Our client is looking for an experienced market researcher to partners with relevant business teams to provide an understanding of consumers usage and behaviors across their Consumer Experience Journey (CEJ) for assigned business.

• Work in partnership with the Cross Category Senior Director in managing research projects related to Corporate Marketing priorities.
• He/she gathers and analyzes consumer data and supports cross functional teams with their strategies and tactics. Develop trends reports on Corporate Marketing key initiatives.
• Analyze CRM dashboards to improve the quality of our client’s CRM programs
• Generate weekly Social Listening reports for our client and competitors
• Independently manage most research, with support and guidance from managers on more complex studies.
• Manage full scope of Research Projects including Deeply understand business issues and specific questions to address them. Develop comprehensive research brief, that includes detailed learning areas and action standards, with stakeholder buy-in.
• Comprehensive, up to date research and analytical techniques and methodologies (notably Primary research, quantitative and qualitative). Syndicated research (e.g., Nielsen, NPD) experience a plus
• Superior Consumer focused Insights and research experience; e-comm experience is a plus
• Ability to effectively manage projects under very little supervision to achieve team goals and complete work assignments within established time frames
• Evaluate via RFP best vendor for each project. Manage vendor to ensure clear goals, research capabilities and learning delivery within timeline and budget for high ROI.

Minimum Requirements:

• Bachelor’s degree in business administration, marketing, product management, sales, or related field.
• Ability to confidently engage different levels and multi-functional stakeholders (up to VP level)
• 5 years experience in market research, marketing, trade marketing, product management, sales or related field - analyzing consumer data and providing insights that drive business, including research methods and statistics. Mix of Client and/or agency side experience.
• Must have strong proficiency in development of PowerPoint charts and full decks.
• Must have strong Excel skills to review, calculate and analyze data.
• Electronics/Mobile Industry research experience very strongly preferred; otherwise, must have consumer packaged goods (CPG) research experience.
• Excellent interpersonal communication, engagement and influencing skills
• Strong verbal and written communication skills to effectively convey learning and actions to take
• Proficiency in Tableau visualization a plus.
• High confidence, proactivity and positive “go-getter” attitude
• Strong bias for action, sense of urgency and results orientation
• Ability to work calmly and productively in high time pressure situations
• Ability to cultivate strong collaborative working relationships and contacts within CMI work group, across other company functions and with external organizations