OEPR Communications and Marketing Specialist III Apply
This position is a hybrid position.
The State of Colorado believes that equity, diversity, and inclusion drive our success, and we encourage candidates from all identities, backgrounds, and abilities to apply. The State of Colorado is an equal opportunity employer committed to building inclusive, innovative work environments with employees who reflect our communities and enthusiastically serve them. Therefore, in all aspects of the employment process, we provide employment opportunities to all qualified applicants without regard to race, color, religion, sex, disability, age, sexual orientation, gender identity or expression, pregnancy, medical conditions related to pregnancy, creed, ancestry, national origin, marital status, genetic information, or military status (with preference given to military veterans), or any other protected status in accordance with applicable law.
Although the full salary range for this position is provided, appointments are typically made at or near the range minimum.
Be BOLD.....Make a REAL difference . . . and join us in serving our communities advancing Colorado's health and protecting the places we live, work, learn, and play, to create a healthy and sustainable Colorado where current and future generations thrive.
Our mission is to advance Colorado's health and protect the places we live, work, learn, and play.
Our vision is to create a healthy and sustainable Colorado where current and future generations thrive.
In addition to free parking, access to RTD bus lines, Cherry Creek bike path and flexible working arrangements, click the link below to review additional benefits and perks!!!https://cdphe.colorado.gov/careers
Some positions may qualify for the Public Service Loan Forgiveness Program. For more information, go to: https://studentloans.gov/myDirectLoan/pslfFlow.action#!/pslf/launch
The referral list generated by this position announcement may be used to fill multiple position vacancies and may be extended.
The Colorado Department of Public Health and Environment (CDPHE) serves Coloradans by providing high-quality, and cost-effective public health and environmental protection services that promote healthy people in healthy places. Staff members focus on evidence-based best practices in the public health and environmental fields and play a critical role in educating people in Colorado so they can make informed choices. In addition to maintaining and enhancing our core programs, the Department continues to identify and respond to emerging issues affecting Colorado's public and environmental health.
The Division of Disease Control and Public Health Response (DCPHR) exists to ensure that the Department has the ability to effectively monitor, detect, diagnose, prepare for, and nimbly respond to, all types of conditions and events that impact the publics health. The Communications Unit, within the Division of Disease Control and Public Health Response (DCPHR), provides a full range of internal and external communications support services across the division. The unit provides timely information to educate, inform, and engage partner agencies, the media, and the public during outbreaks and other critical public health events and communicates proactively about programs and services. The unit consists of staff knowledgeable about public health, traditional and digital marketing, media relations, writing and editing, graphic design, and emerging communications technologies.
The Office of Emergency Preparedness and Response (OEPR)within DCPHR develops and implements emergency response plans for CDPHE to fulfill the States Emergency Support Function #8: (Health, Medical, Mortuary and Behavioral Health). CDPHE is the state agency responsible for the protection of health and the medical and behavioral health response of victims when an emergency occurs in Colorado. OEPR works to ensure that CDPHE, local public health agencies, community mental health centers, and medical agencies have plans for responding to emergency events and administering medication in mass quantities to all citizens in Colorado. In addition, OEPR 1) assesses natural and man-made disaster events and trains health and medical professionals on the latest and most improved response protocols, including the National Incident Management System. 2) is the lead program for ensuring behavioral health, public health, and medical programs are integrated with law enforcement, the Office of Emergency Management, and other state departments critical to the states response. 3) is responsible for delivery and coordination of emergency preparedness education and training to CDPHE employees, medical, public health, and public behavioral health partners. 4) is responsible for ensuring effective and redundant communication connectivity among stakeholders involved in public health detection and response and effective distribution of critical and routine health information. 5) assesses the states ability to respond to emergency events relating to the medical care of victims, the behavioral health care of survivors, and assists in identifying best practices for mass casualty response. 6) is responsible for the rapid receipt, storage, and distribution of the Strategic National Stockpile (SNS) statewide in an emergency. This also includes the activation of the Department Operations Center (DOC), and the integration and coordination of various internal divisions and programs and external agencies at the state, local, and federal level.
This position serves as the copy editor, content creator, and messaging strategist for OEPR. Reads transcript or proofreads printed/digital materials to detect and mark for correction any grammatical, typographical, or compositional errors. Creates materials, including newsletter copy, slide decks for presentations/partner calls/webinars, FAQ documents, talking points, and toolkits in consultation with subject matter experts. Formats and proofs text and images into finished pages that can be printed or digitally published. Ensures projects are completed on schedule, meet brand standards, and are of high quality. Prioritizes and manages multiple projects.
Stakeholder Engagement: This position works closely with the division communications director and DCPHR staff to effectively communicate and respond to requests for information from internal and external stakeholders, including (but not limited to) members of the media, local public health agencies, Healthcare Coalitions (HCCs), Community Centers for Mental Health, and Emergency Managers.
Direct Marketing Campaign Contract: This position is the main point of contact for the vendor(s) for OEPR marketing and outreach campaigns. This position monitors the contract(s) with the media vendor(s), and leads the strategic direction of what the media vendor produces under the contract.
Responsibilities of the position include but not limited to:
Content Creation and Management
- As the content expert for communications, media, and communication technology for OEPR, this position guides, creates, coordinates, and provides strategic input into the development of communications materials for a variety of internal and external partners.
- Communication goals are to inform, educate, and clarify important and often complex information related to OEPR, disease control, and emergency and public health response.
- This position works closely with division communications director, Policy and Stakeholder team, and DCPHR staff within OEPR to effectively create communications materials.
- Regular work includes contact with others outside the supervisory chain, primarily OEPR and others with whom the office is collaborating.
- Interacts with a variety of internal and external partners to inform, educate, and clarify important and often complex information related to disease control, public health, and emergency response.
- Works closely with the Divisions Communications Director and DCPHR staff to effectively communicate and respond to requests for information from stakeholders, including (but not limited to) members of the media, local public health agencies, Healthcare Coalitions (HCCs), Community Centers for Mental Health, and Emergency Managers.
- Communication is for the purpose of relaying complex information, investigating complaints/potential concerns by interviewing others in an effort to develop consistent and clear responses to public health concerns, resolve complaints or problems, and to influence action or promote awareness of division actions. This position creates information that effectively communicates complex technical data and regulatory information in a manner that is easily understood by the public, legislature, regulated community, and performance partners.
- Establishes strong working relationships with decision-makers, community groups, stakeholders, and organizations. Identifies key stakeholders both within and external to state government needed to advance the work of OEPR.
- Must effectively communicate highly complex technical material and complex issues using language appropriate to experts and/or non-experts.
Direct Marketing Campaign Contract
- Main point of contact for the vendor(s) for OEPR marketing and outreach campaigns.
- Monitors the contract(s) with the media vendor(s), and leads the strategic direction of what the media vendor produces under the contract.
- Gathers stakeholder feedback, audience research, and communications best practices to guide the strategy and execution of the campaign.
- Oversees the development of the media strategy, tactics and materials, ensuring the development of those materials follow best communications practices, audience research, and are culturally responsive.
- Develops the scopes of work for contracts related to communication, media, and marketing.
- Manages the contractors to implement the strategic direction for communications contract projects related to OEPR education and communication strategies and meet evolving needs.
- Provides support, resources, guidance, and technical assistance to stakeholders as it relates to this OEPR campaign work, marketing and media.
- Other duties as assigned.
NOTE:
To be considered for this position, your application must clearly demonstrate that you meet one of the following options needed for consideration:
Option 1:
Six (6) years of professional experience in content management/creation and proof reading materials, newsletters, and/or presentations; campaign work, outreach, marketing, and media, or other closely related experience aligned to the work assigned to the position.
OR:
Option 2:
Bachelor's degree from an accredited institution in Marketing, Communications, English, Public Relations, Journalism, or a field of study closely related to the work assignment.
AND
Two (2) years of professional experience in content management/creation and proof reading materials, newsletters, and/or presentations; campaign work, outreach, marketing, and media, or other closely related experience aligned to the work assigned to the position.
OR:
Option 3:
Master's degree from an accredited institution in Marketing, Communications, English, Public Relations, Journalism,or a field of study closely related to the work assignment.
**This experience must be substantiated within the Work Experience section of your application. \\\\\\\"See Resume\\\\\\\" will not be accepted. In addition, part-time work will be prorated.**
**A copy of your transcript must be submitted at the time of application (Unofficial transcripts are acceptable).**
NOTE: Click on the link here How to Apply to submit a complete application that documents your work history giving details of your qualifications, including how your experience aligns with the minimum and preferred qualifications for this position when listing your work history.
Preferred Qualifications:
In addition to the minimum requirements, the successful candidate in this position will have the following highly desirable experience and competencies:
- Relevant experience with the State of Colorado.
- Tech savvy and well-versed withsoftware and web-basedapplications, including Microsoft Suite and Google applications, specifically Gmail and Google Drive
- Experience with internal and external Stakeholder partner engagement
- Experience reviewing and editing technical reports and rewriting technical content so it is more accessible to the general public
- Experience creating and/or developing new web content and pagesincluding graphicsas well as the ability to populate and maintain websites
- Excellent skills and abilities in verbal and written communications to audiences of varying levels within an organization, in groups and individual settings
- Prior experience developing, managing, and evaluating comprehensive communications plans or social marketing or marketing campaigns.
- Experience in desktop publishing and graphic design , including the use Microsoft Publisher, Indesign, Photoshop and Adobe Creative Suite
- Experience in creating videos and in using video editing software
- Experience writing in a variety of styles and for audiences ranging from those with limited literacy to highly educated professionals
- Strong interpersonal skills; demonstrated proficiency working collaboratively with internal teams, technical and community partners, and diverse public stakeholders
- Outstanding skills and abilities in verbal and written communications
- Excellent organizational skills; the ability to set, track, and accomplish priorities, goals, and timetables to achieve maximum productivity, knowing the status of activities at all times
- Critical thinking; ability and motivation to develop creative solutions to complex, interpersonal, process, and systemic challenges
- Demonstrated ability to maintain confidentiality and to exercise tact, discretion, and sound judgment
- Strong sense of professionalism, including a strong work ethic and reliability
Conditions of Employment:
- Pursuant to CDPHE policy, a background check is required for all positions at CDPHE.
- Critical Status: Must be available in the event of an emergency, (e.g., bio-terrorist attack, chemical attack, disease outbreak or all hazards) and be required to report to work immediately at the regular or alternate location. During this time, travel restrictions may be in place.
- Critical Status: Must be available in the event of the activation of the Continuity of Operations Plan (COOP) and be required to report to work immediately at the regular or alternate location. During this time, travel restrictions may be in place.
If you receive notice that you have been eliminated from consideration for this position, you may file an appeal with the State Personnel Board or request a review by the State Personnel Director.
An appeal or review must be submitted on the official appeal form, signed by you or your representative. This form must be delivered to the State Personnel Board by email (dpa_state.personnelboard@state.co.us), postmarked in US Mail or hand delivered (1525 Sherman Street, 4th Floor, Denver CO 80203), or faxed (303.866.5038) within ten (10) calendar days from your receipt of notice or acknowledgement of the departments action.
For more information about the appeals process, the official appeal form, and how to deliver it to the State Personnel Board; go to spb.colorado.gov; contact the State Personnel Board for assistance at (303) 866-3300; or refer to 4 Colorado Code of Regulations (CCR) 801-1, State Personnel Board Rules and Personnel Director's Administrative Procedures, Chapter 8, Resolution of Appeals and Disputes, at spb.colorado.gov under Rules.A complete application packet must include:
- A completed State of Colorado application.
- A cover letter that describes how your experience aligns with the minimum and preferred qualifications of this position.
- If using education to qualify, a copy of your college/university transcripts. Transcripts must be attached to your colorado.gov/jobs application. (unofficial copy acceptable)
- If you are a veteran, a copy of your DD214 attached to your colorado.gov/jobs application.
The Selection Process:
- All applications that are received by the closing of this announcement will be reviewed against the Minimum Qualifications in this announcement. Candidates who meet the minimum qualifications proceed to the next step.
- If you submit more than one application, before the closing deadline, only the most recent application submitted will be used in the recruitment process.
- Colorado Revised Statutes require that state employees are hired and promoted based on merit and fitness through a comparative analysis process.
- Part of, or all of, thecomparative analysis for this position may be a structured application review, which involves a review of the information you submit in your application materials by Subject Matter Experts (SMEs) against the preferred qualifications.
- A top group, up to six candidates, will be invited to schedule an interview with the hiring manager.
E-Verify: CDPHE uses e-Verify, an Internet-based system, to confirm the eligibility of all newly hired employees to work in the United States. Learn more about E-Verify, including your rights and responsibilities.
You must be legally eligible to work in the United States to be appointed to this position. CDPHE does not sponsor non-residents of the United States.
ADAAA Accommodations:
The State of Colorado believes that equity, diversity, and inclusion drive our success, and we encourage candidates from all identities, backgrounds, and abilities to apply. The State of Colorado is an equal opportunity employer committed to building inclusive, innovative work environments with employees who reflect our communities and enthusiastically serve them. Therefore, in all aspects of the employment process, we provide employment opportunities to all qualified applicants without regard to race, color, religion, sex, disability, age, sexual orientation, gender identity or expression, pregnancy, medical condition related to pregnancy, creed, ancestry, national origin, marital status, genetic information, or military status (with preference given to military veterans), or any other protected status in accordance with applicable law.
The Colorado Department of Public Health and Environment is committed to the full inclusion of all qualified individuals. As part of this commitment, our agency will assist individuals who have a disability with any reasonable accommodation requests related to employment, including completing the application process, interviewing, completing any pre-employment testing, participating in the employee selection process, and/or to perform essential job functions where the requested accommodation does not impose an undue hardship. If you have a disability and require reasonable accommodation to ensure you have a positive experience applying or interviewing for this position, please direct your inquiries to our ADAAA Coordinator, Dan McKenna, at daniel.mckenna@state.co.us or call 303-692-2060, option 5.