Online Content Specialist Apply
is seeking to hire a Online Content Specialist for our client in Conshohocken, PA!
Benefits Available!
Weekly Pay!
$52.00/Hour
Shift Details : 1st shift
Day starts at : 08:30AM
Day Ends at : 05:30PM
Working days : Monday - Friday
JOB DESCRIPTION:
Job specific key tasks and responsibilities:
Act as a member of the Marketing function and wider E-commerce team, and proactively contribute to Marketing and E-commerce plans/outputs in order to deliver to the common objectives and goals and secure consistency of content and messaging across channels
Manage content localization process: adjust global material for local adaptation in order to secure local relevance
Continuously optimize the content, editorial process and efficiency, and contribute to the development with insights, recommendations and solutions in the area of content
Based on commercial and identified additional local needs, create new content when necessary and lead content adaptation
Work closely on a daily basis with range, merchandising, SEO (Search Engine Optimisation) and digital performance functions to secure cross-functional alignment in the wider E-commerce team
Coordinate and execute local A/B testing acting in line with guidelines set from Group Digital
Manage digital assets and publish locally relevant content on client digital channels
Responsible for reviewing content assets, identify improvements, create pages and publish in digital channels
Continuously work with and organize digital content assets based on received plans
Actively cooperate with all key stakeholders within commercial and beyond to secure integration, common focus and maximize impact (for example Digital, CFF (Customer Fulfilment), Communications, Sustainability, BNOF (Business Navigation Operations & Finance), People & Culture)
Be an active player in driving an open and sharing climate, being a role model of the client values, and contribute to the transformation of client Competences
“Competence is knowledge, motivation and capability to perform in all situations and activities the assignment requires.”
a. KNOWLEDGE
b. MOTIVATION
Broad knowledge of Marketing
Communication in Retail
Broad knowledge of the Marketing creative & production process
Broad knowledge of Life at Home and Home Furnishing
Deep knowledge concerning the relation between content writing and SEO
Deep knowledge of dynamic content creation
Broad knowledge of CRM and 1 to 1 content
Good knowledge of evaluating creative communication
Broad knowledge of marketing technology
Broad knowledge of media channels
Good knowledge of the client multichannel reality and online customer behaviours
Passionate about communication and conveying information to consumers while upholding the client culture and values
Motivated by increasing customer value, and thinking customer first
Energized by contributing to overall success and results through collaboration
Passionate about understanding the behaviours of the many people, the local Life at Home and current Home Furnishing trends
Motivated by finding new ways through cocreation with colleagues and other client units
Good knowledge of client Concept, client Brand Identity and client Culture & Values
LEADERSHIP CAPABILITIES:
Leadership is everyone’s responsibility at client. Leadership behaviours differ depending on your position and
your level of leadership – leading myself, leading others, leading leaders and leading matrix partners.
Build Strong Relationships
Collaborate & Co-create
Create customer value
Lead with client Values
Inspire & Clarify
Unleash Entrepreneurs
CAPABILITIES:
Job-specific capabilities
Ability to understand the role of Commercial as an integrated part of the client business
Strong creative writing and editing skills
Strong digital content creation skills
Ability to deliver within scope of tasks and perform with quality and speed
Ability to follow up on work done and capture learnings to improve
Sources of performance indicators:
Relevant sources of Performance Indicators to contribute to the purpose of the job
Flight tower and Goal Letter are the defined reference for Performance management
Multichannel Goals and KPIs which the Online Content Specialist is contributor to: Market Penetration and Brand Consideration
Key previous experiences and proven skills:
Relevant sources of Performance Indicators to contribute to the purpose of the job
Formal qualifications in Marketing or equivalent
Minimum 5 years of experience in Digital Marketing, content creation and copy writing or similar
Experience in driving output within set scope and following up results

