Performance Marketing Manager

Performance Marketing Manager - SEM/SEO/Paid Media - (In-House Brands)About UsPostcardMania is a results-driven marketing company dedicated to helping small businesses grow through effective marketing campaigns. We're proud to be one of Tampa Bay's Top 100 Workplaces, and as an Inc. 500 marketing powerhouse, we’ve built a team of 400 amazing people and continue to expand our impact. When entrepreneurs want to see real results, they turn to us!About the RoleWe’re looking for a strategic, hands-on Performance Marketing Manager to join our internal marketing team and drive growth for our three in-house brands (PostcardMania, PCM Integrations and Rocket Print & Mail). This role is not client-facing. You’ll focus exclusively on building, optimizing, and scaling paid and organic search and paid social programs that support our company’s own marketing goals.If you enjoy owning performance from strategy through execution, testing aggressively, and using data to guide decisions, this role is for you.What You’ll DoOwn and manage Search Engine Marketing across our three internal brandsDevelop and execute SEO strategies to improve rankings, traffic, and conversion ratesPlan, launch, and optimize PPC campaigns across Google Ads, Microsoft Ads, and related platformsManage and scale paid social advertising across platforms such as Meta, TikTok, LinkedIn and others as neededConduct keyword research, competitive analysis, and ongoing performance optimizationCollaborate with internal teams (content, design, web, analytics) to align messaging and landing pagesMonitor budgets, bids, and pacing to maximize ROITrack, analyze, and report on performance using analytics tools and dashboardsStay current on platform updates, algorithm changes, and best practicesWhat We’re Looking For3+ years of experience in SEM, SEO, and paid media managementProven success managing PPC and paid social campaigns with measurable resultsStrong understanding of SEO best practices, technical SEO, and content optimizationExperience with tools such as Google Ads, Google Analytics, Search Console, Meta Ads Manager, and SEO platforms (SEMrush, Ahrefs, or similar)Analytical mindset with the ability to translate data into actionComfortable managing multiple brands simultaneouslySelf-starter who thrives in a fast-paced marketing environmentNice to HaveExperience marketing B2B services or SaaSFamiliarity with conversion rate optimization (CRO) and landing page testingAgency or in-house marketing experience (or both)Why You’ll Love This RoleNo client management - focus 100% on our own brandsOpportunity to directly impact company growth and revenueFreedom to test, iterate, and scale what worksCollaborative, creative marketing teamCompetitive salary and benefitsCompensationBased on experienceScheduleIn-Office Monday – Friday, 9:00am – 6:00pm – Open to hybridBenefitsMedical, Dental, Vision & Life Insurance401K, Short- and Long-Term Disability, Accident & Critical IllnessPaid Vacation time that increases with longevity6 paid holidays (NY Day, Memorial Day, 4th of July, Labor Day, Thanksgiving and Christmas)Free yoga on-site twice a weekFree monthly visits to a local Chiropractor and so much more!