Sales Manager

Studio Sales ManagerLocation: Short Pump | Richmond, VASchedule: Full-Time, On-Site | 40 hours/week, Monday-Friday with occasional Saturdays for eventsSalary: $55,000-$65,000 annuallyPosition OverviewWe are seeking a sales-driven Studio Sales Manager to oversee the day-to-day operations and sales performance of a growing red light therapy and wellness studio.This is a hands-on leadership position responsible for driving membership and package sales, managing and developing the studio team, following up with leads, and overseeing the overall guest experience and office operations.The ideal candidate has a strong sales background, previous team leadership experience, and is comfortable being held accountable for revenue goals, KPIs, lead conversion, and membership growth.Key ResponsibilitiesSales & Business DevelopmentDrive monthly revenue goals through memberships, packages, introductory offers, and retail salesCreate and promote sales packages and exclusive offersManage incoming leads and ensure consistent lead follow-upConvert first-time guests into members or package clientsConduct follow-up with missed sales opportunities and former membersBuild strong relationships with prospective and existing clientsTrack sales performance, conversion rates, memberships, retention, appointments, and lead responseIdentify new opportunities to increase studio revenue and membership growthTeam LeadershipRecruit, onboard, train, and coach studio associatesSet individual and team sales goalsHold employees accountable to performance expectations and KPIsProvide ongoing coaching, feedback, and recognitionBuild a team capable of maintaining strong sales and service standards when the manager is not on-siteEnsure accurate guest notes, follow-up activity, and daily performance reportingStudio OperationsOversee the overall operation of the studioManage scheduling, staffing coverage, cleanliness, and service standardsCoordinate staffing for peak periods, promotions, and eventsHandle guest concerns professionallyMaintain a welcoming, high-quality customer experienceSupport referral programs, local partnerships, marketing initiatives, and community eventsWork occasional Saturdays for studio events as neededRequired Skills & Experience3+ years of proven sales and team leadership experienceDemonstrated ability to drive revenue and meet sales goalsExperience managing and coaching employeesStrong understanding of KPIs, goal setting, sales conversion, and accountabilityStrong customer service and relationship-building skillsComfortable with lead generation and consistent sales follow-upAbility to take ownership of both sales performance and day-to-day studio operations