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Publicis Sapient is a global digital transformation partner that empowers organizations to embrace digital innovation, enhance customer experiences, and accelerate business growth through a blend of strategy, consulting, agile engineering, and problem-solving creativity. With over 20,000 professionals worldwide, we help clients achieve their future digital goals by fusing technology, data sciences, and customer obsession.

Job Description

As a Salesforce Marketing Cloud (SFMC) Solution Architect, you will lead the design, implementation, and deployment of Salesforce-centric Marketing, Personalization, and Engagement solutions for enterprise clients in various industries. Your work will be focused on delivering measurable outcomes for clients, and will span the breadth of Salesforces Martech capabilities, which may include Marketing Cloud, CDP, Interaction Studio, Pardot, and Datorama.

Our Salesforce practice values teamwork, quality work, innovation, and customer success. Our team is composed of people who are passionate about Salesforce, delivering on time, exceeding expectations, and ensuring success for our clients. We are looking for those who share our passion and the desire to work with the best and brightest. Come build with us!

Your Impact:

• Get and stay current with Salesforces Martech product direction and related certifications to best guide customer decision making
• Meet with clients to analyze their work practices and understand the nature of their businesses to properly define needs and customize marketing solutions using Salesforce suite of tools
• Guide client decision making and prioritization by leading client workshops using digital and in-person whiteboarding techniques
• Understand and guide end-to-end personalization use cases from data design/ingestion to marketing activation and reporting
• Develop functional specifications and business architecture (in close collaboration with Marketing Technical Architect)
• Collaborate with business development and project management to shape an engagement for success
• Collaborate with product owner to maximize the value of each sprint
• Offer guidance and coaching on campaign best practices to maximize the value of clients Salesforce Investments
• Negotiate solutions to complex scenarios with multiple parties and agendas
• Provide guidance to optimizing marketing operations
• Develop and nurture trusted adviser relationships with clients
• Lead and coach customers throughout their Salesforce journey
• Further develop our team by managing, coaching, and mentoring consultants and early career team members

Your Skills & Experience:

• Solid technical background in Salesforce Marketing Cloud, with a solid understanding of Salesforce CRM as well as related MarTech and AdTech solutions (i.e. site analytics, CMS, CDP, site tagging, optimization platforms, etc)
• Ability to uncover business requirements, develop a technical strategy and be able to create and effectively demonstrate technical solutions that address customer requirements
• Ability to collaborate across multiple teams. These services have a high number of internal stakeholders with conflicting needs and require strong product leadership to ensure alignment, consistent design principles, and adoption from other teams.
• Unique mix of marketing, project management, business case/user story development and Salesforce Marketing Cloud implementation experience, with an emphasis on navigating complex front-end technical and operational environments
• Exposure to integrations, developing, and executing data migrations
• Experience consulting with clients in B2C or B2B industries with an emphasis on personalization, MarTech, and AdTech solutions
• Strong facilitation and interpersonal skills
• Understanding of Agile best practices
• Understanding of Marketing Automation, Data Governance, Security and Compliance best practices

Benefits of Working Here:

• Flexible vacation policy; time is not limited, allocated, or accrued
• 16 paid holidays throughout the year
• Generous parental leave and new parent transition program
• Tuition reimbursement
• Corporate gift matching program
• Training on Salesforce platform

Career Level: Sr Manager/Associate Director Product

Salary Range: $160,000 - $180,000

The range shown represents a grouping of relevant ranges currently in use at Publicis Sapient. The actual range for this position may differ, depending on location and the specific skillset required for the work itself.

As part of our dedication to an inclusive and diverse workforce, Publicis Sapient is committed to Equal Employment Opportunity without regard for race, color, national origin, ethnicity, gender, protected veteran status, disability, sexual orientation, gender identity, or religion. We are also committed to providing reasonable accommodations for qualified individuals with disabilities and disabled veterans in our job application procedures. If you need assistance or an accommodation due to a disability, you may contact us at hiring@publicissapient.com or you may call us at +1-617-621-0200