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Strategic Marketing Manager

  • ... Posted on: Apr 20, 2026
  • ... Zobility
  • ... Romeo, Michigan
  • ... Salary: Not Available
  • ... Full-time

Strategic Marketing Manager   

Job Title :

Strategic Marketing Manager

Job Type :

Full-time

Job Location :

Romeo Michigan United States

Remote :

No

Jobcon Logo Job Description :

Job Description

Job Description:

  • Seeking a dynamic and analytical Strategic Marketing Manager to lead strategic initiatives and marketing efforts for our Client business focused on our non-automotive portfolio, encompassing sealants, adhesives, advanced composites, among other technologies.
  • This role will be instrumental in identifying market opportunities, driving growth strategies, and contributing to corporate development activities, such as partnerships and new business models.
  • The ideal candidate thrives at the intersection of strategy, technology, and commercial execution.


Responsibilities:

  • Strategic Planning & Market Development: Identify, evaluate, and prioritize new markets, emerging technologies, and competitive trends to shape strategic direction of Client
  • Develop strategic growth plans including segment roadmaps for focus non-automotive segments (e.g., building and construction, sporting goods, industrial, marine, medical equipment, infrastructure, aerospace, defense etc.).
  • Support corporate development initiatives, including market scanning, target identification, and due diligence for partnerships or M&A.
  • Collaborate with finance and legal to support business case modeling, strategic fit analysis, and integration planning for new ventures.
  • Act as a bridge between commercial teams and R&D to ensure that voice-of-customer and market feedback inform corporate development efforts


Business Intelligence

  • Lead business intelligence efforts and translate insights into actionable strategies for positioning, pricing, and innovation.
  • Collaborate with Client's team to define key business intelligence, market research and competitive research needs, including identifying and managing vendor research relationships to ensure adherence to scope, schedule and cost
  • Update regional and global management on progress with, and the outcome of, all business intelligence projects conducted for Americas.
  • Update all corporate development, business intelligence and diversification reporting systems as required.


Requirements:

Relevant experience in strategy, marketing, or business development, preferably in advanced materials, chemicals, or manufacturing sectors.

  • Experience in one or all industries: Aerospace, Industrial or Sporting Goods
  • Demonstrated understanding of adhesives, sealants, composites, or related engineered materials required.
  • Proven success in non-automotive markets (e.g., building and construction, sporting goods, industrial, marine, medical equipment, infrastructure, aerospace, defense etc.).
  • Strong analytical, communication, and project management skills with the ability to influence across functions and levels.
  • Entrepreneurial mindset with curiosity for emerging technologies and markets.
  • Ability to synthesize complex information and translate it into clear, strategic narratives and action plans.
  • Experience with strategic tools such as SWOT, Porter's Five Forces, business model canvas, and M&A frameworks.
  • Comfortable navigating matrix organizations and working across technical and commercial disciplines.
  • Proactive communicator and collaborator.
  • Ability to maintain and develop new relationships, negotiating skills; ability to influence customer decisions
  • Attention to detail, financial management, ability to problem solve, and ability to travel.


Education:

  • Bachelors degree or equivalent in business, engineering or chemistry
  • Masters degree preferred in Marketing, Business Administration, or Finance

View Full Description

Jobcon Logo Position Details

Posted:

Apr 20, 2026

Reference Number:

6c8d8e9b3289af1e

Employment:

Full-time

Salary:

Not Available

City:

Romeo

Job Origin:

ziprecruiter

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Job Description

Job Description:

  • Seeking a dynamic and analytical Strategic Marketing Manager to lead strategic initiatives and marketing efforts for our Client business focused on our non-automotive portfolio, encompassing sealants, adhesives, advanced composites, among other technologies.
  • This role will be instrumental in identifying market opportunities, driving growth strategies, and contributing to corporate development activities, such as partnerships and new business models.
  • The ideal candidate thrives at the intersection of strategy, technology, and commercial execution.


Responsibilities:

  • Strategic Planning & Market Development: Identify, evaluate, and prioritize new markets, emerging technologies, and competitive trends to shape strategic direction of Client
  • Develop strategic growth plans including segment roadmaps for focus non-automotive segments (e.g., building and construction, sporting goods, industrial, marine, medical equipment, infrastructure, aerospace, defense etc.).
  • Support corporate development initiatives, including market scanning, target identification, and due diligence for partnerships or M&A.
  • Collaborate with finance and legal to support business case modeling, strategic fit analysis, and integration planning for new ventures.
  • Act as a bridge between commercial teams and R&D to ensure that voice-of-customer and market feedback inform corporate development efforts


Business Intelligence

  • Lead business intelligence efforts and translate insights into actionable strategies for positioning, pricing, and innovation.
  • Collaborate with Client's team to define key business intelligence, market research and competitive research needs, including identifying and managing vendor research relationships to ensure adherence to scope, schedule and cost
  • Update regional and global management on progress with, and the outcome of, all business intelligence projects conducted for Americas.
  • Update all corporate development, business intelligence and diversification reporting systems as required.


Requirements:

Relevant experience in strategy, marketing, or business development, preferably in advanced materials, chemicals, or manufacturing sectors.

  • Experience in one or all industries: Aerospace, Industrial or Sporting Goods
  • Demonstrated understanding of adhesives, sealants, composites, or related engineered materials required.
  • Proven success in non-automotive markets (e.g., building and construction, sporting goods, industrial, marine, medical equipment, infrastructure, aerospace, defense etc.).
  • Strong analytical, communication, and project management skills with the ability to influence across functions and levels.
  • Entrepreneurial mindset with curiosity for emerging technologies and markets.
  • Ability to synthesize complex information and translate it into clear, strategic narratives and action plans.
  • Experience with strategic tools such as SWOT, Porter's Five Forces, business model canvas, and M&A frameworks.
  • Comfortable navigating matrix organizations and working across technical and commercial disciplines.
  • Proactive communicator and collaborator.
  • Ability to maintain and develop new relationships, negotiating skills; ability to influence customer decisions
  • Attention to detail, financial management, ability to problem solve, and ability to travel.


Education:

  • Bachelors degree or equivalent in business, engineering or chemistry
  • Masters degree preferred in Marketing, Business Administration, or Finance

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