About UsTravel And Tour World (TTW) is a global B2B travel media platform covering airlines, tourism boards, hotels, cruise lines, and travel technology across international markets. We are expanding our presence on TikTok to reach new audiences, amplify travel industry news, and drive organic growth through search-optimized short-form content.Role OverviewWe are looking for a TikTok Content Coordinator who can help grow TTW’s TikTok account by optimizing content with TikTok SEO, improving discoverability, and increasing engagement. The ideal candidate understands how TikTok functions as a search engine and can strategically position content to gain traction. The ability to create or assist in creating content is a strong plus.Key ResponsibilitiesOptimize TikTok content using TikTok SEO best practices (keywords, captions, hashtags, hooks, descriptions)Research trending travel-related keywords, topics, sounds, and formats relevant to global travel and tourismCoordinate daily/weekly TikTok content aligned with TTW’s news, articles, and industry updatesWrite SEO-friendly captions and on-screen text to improve search visibilityAnalyze TikTok analytics to identify what’s working and recommend improvementsStay up to date with TikTok algorithm changes, trends, and content formatsCollaborate with editorial and marketing teams to repurpose TTW content for TikTok(Bonus) Create or assist in creating TikTok videos using provided assets or original ideasRequired Skills & QualificationsProven understanding of TikTok SEO and discoverabilityExperience managing or growing TikTok accounts organicallyStrong copywriting skills for short-form contentAbility to research trends and adapt content quicklyFamiliarity with analytics and performance trackingInterest or background in travel, tourism, airlines, hospitality, or media is a plusNice to Have -Ability to create TikTok videos (editing, voiceovers, on-screen text)Experience with tools like CapCut, Canva, or similarKnowledge of short-form storytelling and hooksExperience repurposing news or blog content into video formatsWhat We OfferOpportunity to work with a global travel media brandCreative freedom to test and scale TikTok growth strategiesRemote and flexible work environmentCompetitive compensation based on experienceLong-term growth opportunities within digital and social media teams