Position Summary The Web Manager and WordPress Developer will lead management and continuous improvement of the university web properties to drive enrollment, engagement, and alumni relations; serve as the primary WordPress technical owner, content governance lead, and accessibility steward for all public‑facing web properties; and collaborate with marketing, academic units, enrollment, IT, and campus partners to translate institutional goals into measurable web outcomes. Responsibilities Maintain and enhance the University News WordPress environment and scale operations based on institutional needs: deploy updates, manage plugins and themes, implement performance templates, and troubleshoot platform issues. Create a content refresh calendar on the primary sru.edu website and a governance plan for highly distributed authorship. Develop and manage standard operating procedures for compliance and storytelling goals. Build and maintain modular page templates, block patterns, and reusable dynamic content components to speed content creation/syndication and ensure storytelling, user experience, and brand consistency. Author, edit, and optimize high‑impact content for target audiences (prospective students, families, alumni, donors, media) with emphasis on clear calls‑to‑action and SEO/GEO best practices. Implement and monitor analytics, A/B tests, and conversion funnels to improve inquiry, application, and engagement metrics; generate monthly performance reports and action plans. Enforce web content governance: train content owners, manage editorial calendar, run content audits, and maintain metadata and taxonomy for discoverability. Ensure WCAG accessibility compliance and mobile‑first design across templates and content; coordinate remediation with content authors and colleagues when needed. Manage integrations with CRM, LMS, calendaring, media libraries, and third‑party tools; own staging and deployment workflow with version control. Provide tiered support: triage requests, advise campus units on content strategy, and execute priority builds or fixes when staffing is limited. Lead small‑scale web projects (microsites for campaigns, landing pages for recruitment, event hubs) from scoping through launch and post‑launch analytics. Skills Desired Web Content Strategy & User Experience – understanding how students, families, alumni, and donors navigate digital spaces and what drives engagement and conversion. WordPress Architecture & Development – deep knowledge of themes, plugins, custom post types, security hardening, and performance optimization. Accessibility & Compliance Standards – familiarity with WCAG, ADA, and higher education digital compliance expectations, including PASSHE security and content governance requirements. Analytics & SEO – knowledge of Google Analytics, search optimization, and data‑driven decision making to improve recruitment and donor engagement. Brand & Messaging Standards – understanding how digital content supports institutional reputation, enrollment marketing, and philanthropy storytelling. Content Management & Editing – ability to create, edit, and manage high‑impact content that supports enrollment pipelines and donor cultivation. Project Management – coordinating timelines, stakeholders, and priorities across marketing, admissions, advancement, and IT. Security & Risk Mitigation – implementing updates, patches, backups, and monitoring to protect institutional data and maintain PASSHE‑aligned security posture. Vendor & Stakeholder Communication – translating technical needs into clear, actionable language for non‑technical teams and leadership. Strategic Thinking – connecting digital experience decisions to enrollment goals, donor engagement, and institutional reputation. Rapid Response – updating critical content quickly, especially for admissions deadlines, emergency communications, and advancement campaigns. Problem Solving – diagnosing issues, preventing outages, and ensuring the website remains stable, secure, and high‑performing. Cross‑Functional Collaboration – working seamlessly with admissions, advancement, marketing, IT, and executive leadership. Continuous Improvement – staying ahead of digital trends, accessibility requirements, and security expectations to keep the institution competitive. Expected Outcomes Drive engagement, enrollment, and alumni relations through effective web strategy and execution. Maintain a stable, secure, and high‑performing WordPress environment. Ensure all public‑facing web properties meet accessibility and compliance standards. Translate institutional goals into measurable web outcomes and continuous improvement plans. Collaborate successfully with cross‑unit stakeholders and secure the necessary buy‑in and resources. Minimum Qualifications A Bachelor’s degree in Digital Media, Communications / Marketing, Journalism, Web Design / Information Systems, Computer Science, Information Systems, or another technologically driven field. 3‑5+ years of web‑related development/coding (HTML/CSS/JS/PHP, etc.) and hands‑on experience managing websites with regular content publishing. 1–2 years in a role with CMS ownership, editorial workflow coordination, and cross‑functional collaboration (content, design, dev, SEO). Experience should include ongoing optimization, not just site launches. Working knowledge of HTML & CSS (not necessarily advanced coding); responsive design principles; accessibility basics (WCAG 2.1 awareness) with the ability to diagnose issues and speak fluently with developers. Successful performance in an on‑campus interview. Preferred Qualifications A Master’s degree in a digital media or technologically driven field. Continuous improvement mindset and platform skills that include managing content publishing workflows; taxonomy, tagging, and categories; page templates and reusable components. Operationalization of SEO best practices daily – metadata, header, internal linking, and image optimization; familiarity with SEO tools such as Google Search Console, SEMrush, Ahrefs, Moz, or similar. Experience using Google Analytics 4 dashboards and reporting with the ability to track content performance, identify trends, and make data‑driven recommendations based on the question, “What content is working, and why?” Strong editorial judgment and comprehensive understanding of content lifecycle management; evergreen vs. time‑bound content; and content governance and quality standards. Ability to edit for web readability, SEO, and brand voice consistency. Strong oral and written communication skills combined with strong organizational and governance skills, and the ability to translate technical issues for non‑technical stakeholders. Adobe Photoshop functional experience. Application Information Official transcripts are required prior to appointment. Recommended candidates will be required to complete criminal background checks (Act 34 Background Check, Act 151 (Child Abuse) Background Check, and Federal Criminal (FBI) clearance) and submit a completed Act 24 form (PDE‑6004) prior to employment. Please include three professional references in your application. Full consideration will be given to applications received by March 3, 2026. Posting Date: 02/10/2026 | Closing Date: Open Until Filled Notice of Non‑Discrimination Slippery Rock University is committed to a policy of affirmative action. Slippery Rock University assures an equal opportunity to all persons without regard to race, color, religion, creed, disability, ancestry, national origin, age, gender or veteran’s status in accordance with state and federal laws, including Title VI of the Civil Rights Act of 1964, Title IX of the Education Amendments of 1972 and Section 504 of the Rehabilitation Act of 1973. Respect for Individuals in the Community Slippery Rock University provides an environment that respects, encourages, and promotes the talents and contributions of all. Slippery Rock University values a community with a shared sense of purpose, where people demonstrate mutual respect and appreciation. Slippery Rock University values diversity that honors and includes all persons regardless of age, creed, disability, ethnic heritage, gender, gender identity, race, religion, sexual orientation, or socioeconomic status in academic and extracurricular endeavor, in the working environment, and in the daily life of the university community. #J-18808-Ljbffr