About Loveshackfancy LoveShackFancy, founded in 2013 by Rebecca Hessel Cohen, is a global fashion, beauty, childrenswear, accessories, home, and lifestyle brand celebrated for its romantic, vintage-inspired aesthetic and cult-like community. Known for its immersive, whimsical interiors, the brand has grown to 24 boutiques across the U.S. and London. Signature ruffles, pink, and bows anchor the collections, while storytelling and pioneering community-driven experiences have shaped LoveShackFancy