Digital Sales Strategist

WPSD-TV the most watched TV station in the Paducah KY DMA is seeking a motivated, results-oriented Digital Sales Strategist to expand and add to our digital advertising business and help local and regional businesses grow.

This is a business-development position focused on identifying new opportunities, developing customer relationships, and delivering effective digital marketing solutions.

You'll work independently to develop new business while collaborating with WPSD-TV's existing broadcast sales representatives to expand digital opportunities among current customers.

What You'll Do

• Prospect and develop new digital advertising business.
• Work with existing WPSD television sales representatives and their customers.
• Develop customized digital marketing strategies.
• Present and sell streaming, OTT/CTV, SEO, SEM, Google Ads, social media, programmatic, geotargeting, online video, and other digital advertising solutions.
• Build long-term client relationships and grow recurring revenue.
• Monitor campaign performance and communicate measurable results.

What We're Looking For

• Proven sales and business-development ability.
• Strong prospecting, presentation, negotiation, and closing skills.
• Understanding of digital advertising and online marketing.
• Confidence working with business owners and decision-makers.
• A competitive, self-motivated approach to achieving revenue goals.

Media sales or digital marketing experience preferred. A demonstrated ability to develop business and produce results is essential.

This is an in-office position.

Compensation: Salary plus commission.

WPSD-TV
408 Kentucky Avenue, Paducah, KY 42003

No phone call please.

Pre employment background check, drug screen, and DMV check are required.

WPSD-TV is an equal opportunity employer and does not discriminate on the basis of race, religion, color, sex, age, national origin, or disability.