Job DescriptionJob DescriptionSalary: Summary / ObjectiveThe Copywriter is responsible for developing concept-driven, strategic, and persuasive messaging across digital and traditional channels, including social media, content, print, broadcast, CRM, and integrated campaigns.This role goes beyond execution to connect ideas across platforms, ensuring consistency, relevance, and impact throughout the full customer journey. The Copywriter collaborates closely with Creative, Strategy, Media, and Acc